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A Giant of Business (Step 3)
ReadOasis Step 3 Black liquid exploded out of the ground and towards the sky. It was oil—black gold—and it had the power to light up homes. It had the power to run the engine of the American economy. It had the power to make a man very rich. John... Read more
Stop Multitasking
By Fast Company and Gina TrapaniReadOasis Step 5 A human’s ability to do several things at once, it’s a wonder of biology. It means we can eat a burrito while we walk down the street and listen to music and daydream about the weekend, all at the same time.... Read more
Speak Not Ill of Thine Competitors
By Tom Peters (Creative Commons)ReadOasis Step 4 Does this require more explanation than the Golden Rule (“Do unto others ... ”): Badmouthing competitors diminishes you. Period. “Win” with better product.“Win” with better relationships.“Win” when your industry is prospering and has a good reputation. (Think consultants, ad agencies, lawyers, for... Read more
Call of Duty Game Breaks Records Again
ReadOasis Step 2 The Wall Street Journal (WSJ) reported this gaming news on November 12, 2010, summarized here at ReadOasis Step 2. The video game Call of Duty: Black Ops reached first-day sales of $360 million in the U.S. and U.K. The game is made by the company Activision.... Read more
Winner Take All
Book Trailer by Dambisa Moyo ReadOasis Step 5 In the aftermath of the 2008 financial crisis, commodity prices increased 150 percent. Over the last twenty years, rising resource demand and constrained commodity supply have increased global tensions and triggered over 20 wars and conflicts worldwide, with more inevitably to... Read more
The Ice Cream Man
ReadOasis Step 1 Tom Carvel invented soft-serve ice cream. Carvel was born in Greece on July 14, 1906, and he moved to America when he was a child. As a young man, he borrowed $15 from his future wife Agnes, and he started selling ice cream from a truck.... Read more
Work on Your Story!
By Tom Peters (Creative Commons) ReadOasis Step 4 He/she who has the best story wins! In life! In business! The White House! Consider the following: “A key — perhaps the key — to leadership is the effective communication of a story.” — Howard Gardner, Leading Minds: An Anatomy of... Read more
Making Work Fun: The Levity Effect (Step 3)
ReadOasis Step 3 A manager at a company was interviewing a job candidate. The manager said, “We need a very responsible person for this job. We need someone who can take charge.” The candidate’s eyes lit up, and he responded with great enthusiasm. “Sir, your search ends here! I’m... Read more
A Giant of Business (Step 4)
By Tek Smith ReadOasis Step 4 Black liquid exploded out of the ground towards the sky. It was oil—black gold—and it had the energy to light up homes. It had the massive force to drive the engine of the American economy, and it had the power to make a... Read more
The Longest Railway
ReadOasis Step 2 VOA Learning English reports that China has paid for the longest railway in the world. It's 13,000 kilometers long! The longest railway in the world is now open. In December, a train carrying products from China arrived in Spain’s capital, Madrid. The railway is one of the most recent transportation projects that China has finan... Please login to read the rest of the story, or join ReadOasis today! Read more
Playing Global Business on a Level Field
ReadOasis Step 3 A Review of The World is Flat: A Brief History of the Twenty-First Century By Thomas L. Friedman. We are entering a new era where the world is one massive marketplace. Old powers had the advantage, but the playing field is leveling now. New powers are... Read more
Born a Businessman (Step 2)
ReadOasis Step 2 In 1966, Richard was 16 years old. He was a student, but he didn't like the way he was taught in school. He wanted to change his world, and he was going to do something about it. He decided to create a magazine that was for... Read more
The Rich Lawyer
ReadOasis Step 1 The United Way is a group that helps people. The United Way might call you. And they might ask you for a donation of money. Your donation might help build a school in the Philippines. It might help train people for work in the United States.... Read more
A Musical Money-Making Machine
ReadOasis Step 3 Carrie Underwood by Eva Rinaldi (Creative Commons) Carrie was a country girl from Checotah, Oklahoma. She lived on a farm, and in the mornings, she would help her father feed the cows. Carrie loved to sing. She started singing at church when she was 3 years... Read more
Bill Gates: A Model for Business?
By Tek Smith ReadOasis Step 2 As a young man, Bill Gates had the idea to make a company. In 1975, he left Harvard University, and he started Microsoft with his friend Paul Allen. By 2007, Microsoft employed 78,000 people in 105 countries. Today about 90% of the world’s... Read more
Making Work Fun: The Levity Effect (Step 2)
ReadOasis Step 2 A manager at a company was interviewing a job candidate. The manager said, “We need a very responsible person for this job. We need someone who can take charge.” The candidate’s eyes lit up, and he answered with great confidence. “Sir, your search ends here! I’m... Read more
Watch Out for Dragons
ReadOasis Step 3 (Part 1) “It does not do to leave a live dragon out of your calculations, if you live near him.”  ― J.R.R. Tolkien, The Hobbit The floor, wall, and windows began to shake violently. “What in the world?” said John as he looked out the second... Read more
A Wee (Wii) Gaming Machine
ReadOasis Step 2 Nintendo makes video games and gaming machines. It is one of the largest gaming companies in the world. Nintendo's popularity took off in 2006 with the release of the Nintendo Wii. The portable Nintendo DS is also extremely popular. In 2007, the company had an income... Read more
The Way to Wealth
By Benjamin Franklin ReadOasis Step 3 (Part 1) Benjamin Franklin By David Martin "The Way to Wealth" is an essay written by Benjamin Franklin in 1758. In it, Franklin focuses on two main ideas. The first is hard work, which he often calls “industry.” For example, an industrious person... Read more
Get Down to Business in English
ReadOasis Step 2 (Part 1) A Big Decision As usual, the boss spoke clearly and in short sentences. “Okay, it’s decided. This meeting is over. You all know what to do.” One by one, the managers closed their notebooks and stood up. There were no jokes and no laughter.... Read more