Playing Global Business on a Level Field

ReadOasis Step 3

A Review of The World is Flat: A Brief History of the Twenty-First Century By Thomas L. Friedman.

We are entering a new era where the world is one massive marketplace. Old powers had the advantage, but the playing field is leveling now. New powers are rising, and winners in this game must be smart, swift, and sharp in high-tech.

Thomas Friedman argues that 10 factors are equalizing global competition. First, the fall of the Berlin Wall ended the Cold War. This allo...